What is a Fractional CRO?
The struggle to find a skilled leader in sales and marketing hinders growth. Our Fractional CRO services fix this. As your dedicated revenue driver, we enable you to concentrate on scaling your business.
IT’S TIME TO START SELLING
Your Chief Architect in Sales Strategy, Marketing Innovation, and Business Development
From healthcare to tech, struggling with sales and marketing overload, our Fractional Chief Revenue Officer service offers a way forward. If you’re overwhelmed and ready to increase revenue, our Fractional CRO solution is designed for you.
Our Fractional CRO Process
The Accountability Now Way
Always Risk Free
We start the process by working first thing. We want you to experience our value first BEFORE you have made any major investment. The risk should be on us first everytime.
No Long-Term Contracts Ever
At Accountability Now, we always want to bet on ourselves to win. We teach our clients and partners to never engage with partners who lock you into long-term contracts for a reason.
Our “Long Discovery” Process
Week1
Dive into marketing and lead generation, evaluating and enhancing how you attract and engage your target audience.
Week2
Streamline lead qualification and optimize your acquisition funnel, focusing on improving conversion rates through your web properties.
Week3
Refine your sales process and follow-up practices, aiming to increase close rates and ensure a seamless prospect experience
Week4
Solidify your revenue strategies and draft a sustainable growth plan, ensuring your business model is poised for future success.
This initial deep dive sets the stage for a tailored ongoing partnership, all without the confines of long-term contracts (we bet on ourselves to win)
“Accountability Now is the absolute best! He’s extremely helpful, generous, and knowledgable. The results speak for themselves. I can’t recommend him and Accountability Now more!“
Levi Call
CEO of Construction Company
Featured case study
Heal And Thrive Psychotherapy & Coaching
Service: Mental Health & ADHD Coaching
Heal & Thrive is a coaching and therapy firm based in Southern California that is dedicated to providing their clients with personalized and effective support.
Challenge
Heal & Thrive (H&T) faced inconsistent lead flow, leading to low appointment numbers and hindering practice growth. To overcome this challenge, they needed to develop a more comprehensive marketing strategy, including targeted advertising, sales process, and general practice management.
solution
Through a holistic approach, Accountability Now was able to identify the root causes of H&T’s inconsistent lead flow and develop a customized solution to meet their specific needs. We worked closely with Heal & Thrive to revamp their sales process, improve their marketing efforts, and enhance their web presence, ultimately leading to significant growth in their business. As a result, H&T was able to help even more clients in need of their services while experiencing a significant increase in profitability.
- Don Markland & Accountability Now developed a sales & marketing plan for H&T by redefining the target audience, creating content & streamlining sales process, while revamping the website.
- Within a year, revenue increased by 90%.
- Don Markland & Accountability Now helped H&T improve sales and lead conversion, positioning H&T as a leader in their industry and area.
“”As the owners of Heal & Thrive, we cannot express how grateful we are for the incredible experience we’ve had working with Accountability Now. Their team’s expertise and guidance have been invaluable in transforming our business. Since engaging their services, we have seen a significant increase in profitability and a complete shift in the trajectory of our business. It has been the most incredible experience and we look forward to continuing to work with Accountability Now in the future. Thank you for everything!”
Rooz Khoshniat, CEO
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Remember, sales solves all sins. It’s time to grow your
firm. The right way. The easy way.
Watch Our Clients Share Their Stories
“Working with Accountability Now was a game changer for my life and my business! Their unique perspective helped me to pivot and create tangible milestones to grow my business in a new direction.“
Annette Lavoie
Business Services CEO
Frequently Asked Questions
Q: What exactly is a Fractional CRO?
A A Fractional Chief Revenue Officer provides part-time, high-level leadership to your sales and marketing teams, focusing on strategies that drive revenue growth without the commitment to a full-time executive position
Q: Who needs a Fractional CRO?
A: Businesses seeking expert guidance in scaling their sales and marketing efforts but not ready or needing a full-time executive can benefit greatly from a Fractional CRO.
Q: What does a Fractional CRO do?
A: They oversee and optimize your sales and marketing strategies, lead generation, customer acquisition, and growth plans, working to improve your overall revenue.
Q: How can a Fractional CRO benefit my company?
A: By leveraging their expertise, you can expect strategic sales and marketing alignment, improved lead generation and conversion rates, and accelerated revenue growth.
Q: What's the difference between a Fractional CRO and a consultant?
A: A Fractional CRO engages directly with your team and operations, taking a hands-on approach to lead and implement growth strategies, whereas a consultant typically provides advice without direct involvement.
Q: How long does an engagement with a Fractional CRO last?
A: Engagements can vary based on your needs, from a few months to longer terms, focused on achieving specific growth milestones and establishing sustainable revenue strategies.
Q: How do I know if my business is ready for a Fractional COO?
A: If you’re struggling to scale your sales and marketing efforts or need strategic direction to boost revenue, it might be time to consider a Fractional CRO.
Q: How do I get started with a Fractional CRO service?
A: Begin with a consultation to assess your business needs and goals. From there, we’ll outline a plan tailored to your company’s specific revenue growth challenges and opportunities.